Sensis People Commitment and Sensis Customer Charter were the two major staff initiatives launched under the newly created Living Sensis program. We were engaged by Sensis Human Resources to assist in the strategic development and creative execution for this ground-breaking program.
The Sensis People Commitment was established to reflect and provide for the needs of the Sensis workforce. It includes programs and initiatives in areas such as career development, leadership, work/life balance, reward and recognition, community and even free financial planning advice, health and well-being checks. Combined with a revitalised Customer Charter, Living Sensis aims to support Sensis employees in delivering a positive experience to their customers.
Green fields, bright new horizons and real staff was our creative approach in launching this new program.
A broadsheet newspaper, 'The Times' was designed and produced for the staff launch. This was delivered to the desk of every staff member on the morning of the launch and was accompanied by a People Commitment kit. The kit contained information and work sheets for each of the employee initiative areas and was designed to house ongoing communication and information. Posters were produced featuring the key components of both the People Commitment and Customer Charter. Powerpoint templates and an intranet site were developed to complete an integrated and fresh identity for the Living Sensis program and it's ongoing needs.
Services Provided
Communication Strategy
Corporate Communications
Web / Interactive / Digital
Publications
Environment